Marketing Articles
241: It May Be Time To Rethink Your Positioning
Many people think positioning is a one-time process. After all, it is the method of finding a way to differentiate your company in a compelling way for competitive advantage in a selected market segme
242: Mid Year Marketing Makeover
Could your business use a little mid-year marketing makeover? Hey, we all fall into complacency at times, thinking our business performs at the highest level possible (yes, that includes me too!) when
243: Attending Business Conferences: Execute Like a Pro
You have identified an interesting business conference that you want to attend. Perhaps you have based your decision to attend on the potential of the conference to further your company’s marketing go
244: 10 Tips for Marketing Your Business with Public Speaking
As a service provider and someone who sells their expertise and know-how, one of the best ways to get your message out to numerous people at the same time is through public speaking. When you speak at
245: Attending Business Conferences: Planning for Success
Do you attend several trade conferences each year but feel you are not getting your money’s worth? These tips will help you to advance your goals, create new opportunities, gain more knowledge and wal
246: Integrated Marketing: Three Easy Steps To Do It Right
What’s a marketing professional to do? The world is filled with products, all vying for attention from your target audience. Research tells us that customers must see messages about seven times to rea
247: Getting Your Message Out: Why Once is Not Enough
It continues to amaze me that companies are willing to spend huge amounts on developing a product and then want to squeeze the marketing budget. Getting your message out is not the place to cut costs.
248: Are You Wasting Time and Money Marketing to the Wrong People?
One of the biggest mistakes I see consultants, coaches and professionals make is to be unclear about who their ideal client is, and to carry out their marketing without any specific definition of thei
249: The Basics Of A Marketing Plan
Market Summary
Describe your market—past, present, and future. Review changes in your market share and the market share of your competition. Provide biographies for your senior management and key e
250: Bring Me Your Sick
In the world today many of us are turning back to the natural ways!
Eating better more exercise and less sleep! Sleep is where the body repairs it’s self so it is important to set aside 8 hours.If we
251: How To Boost Your Bottom Line With A Postcard Newsletter
Does it seem like the road to creating a
successful business is filled with roadblocks?Do you wonder how you ended up off course
when you think about your vision for
your business when you first
252: Make Internal Communication A Priority
We know you’re working hard and smart to provide marketing communication support for your company’s sales efforts. Bravo. Try not to forget that you also have access to another group of individuals, a
253: How Grey Matter Can Make Your Marketing Impossible To Ignore
Have you ever been in an airport or another crowded place with hundreds of conversations, announcements and other noises occurring, and – from out of nowhere – heard your name called?If you have a com
254: Cash in on Seasonal Marketing
Every time we walk through Wal Mart or your local grocery store, we’re reminded of the upcoming season. There’s a constant supply of displays that go up… Christmas, Valentine’s Day, St. Patrick’s Day,
255: Developing a Marketing Strategy
Marketing strategies are very important for successful business development of a company. This is why it is necessary to choose a proper strategy in order to achieve positive results.In our case, I ha
256: Tradeshow Graphics, The Fabric Of Your Exhibit
Graphics are one of the most important elements of any tradeshow exhibit. They set the tone of your exhibit, and determine how your company will be perceived. You want to select graphics that will not
257: Is MLM Wealth - TRUE Wealth?
Most people today live on credit. Average incomes have risen 72% over the past decade, and yet personal debt is up 123%. Unbelievably, interest rates on deposits are at a 40-year low...but interest ra
258: Is Seminar Marketing Overdone?
Don’t believe the scuttle butt. Presented well and to the right audience with the right follow-up systems; seminars are still an extremely effective marketing tool for financial advisors. The problem
259: Realtor Directory Posting Tips
If you were to build the greatest web page in the world but did not link back and forth to any other webpage then no search engine would find you and therefore no web surfer would ever find you. The w
260: Understanding Marketing: 5 Common Misconceptions
Everybody seems to know Marketing. The world is full of Marketing gurus. We all talk about with a remarkable ease and confidence, though most of the times we are not Marketing professionals and not ev
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